Turn ChatGPT (or Gemini) into a Creative Mischief Machine.
Build your own idea-generating partner trained in parody, protest, problems, and power flips. Provided as part of Mischief Maker Pro membership, this DIY GPT pack is for mischief-makers, brand flippers, and culture-jackers.
What’s Inside
Over 250 campaign-backed ideas grouped across 16 creative strategy guides covering:
Truth-telling, reframing, and reverse logic
Flaws, failures, and self-awareness
Enemies, excuses, and social dismay
Parody, secrets, and censorship
Reviews, names, and artefacts
Product stunts, torture tests, and Trojan tactics
How It Can Help
💡 Dream up pitchable campaign ideas, fast
🧠 Reframe briefs using emotion, culture or contradiction
📦 Break out of safe or samey comms formats
💥 Spark provocative, talkable creative with campaign proof behind it
What's Inside – Deeper Dive
Here’s the full set of Creative Tactics strategy guides ready to feed your GPT or Gem. Each one is structured to inspire quick ideas and deeper provocations — from brutal truths to reverse logic, hidden messages to villain-building.
🧨 Provocative Truth Tactics
Say what others won’t. Flip what others can’t.
Expose contradictions, use dark humour, and let honesty lead the idea.
- Brutal Honesty
Ditch the gloss. Tell the truth so hard it hurts (or helps). - Reverse the Norm
Flip logic, roles or formats to reveal a deeper insight. - Absurd Comparisons
Make the real problem visible by comparing it to something ridiculous.
😬 Flaws, Failures, and Awkward Truths
Human > perfect. Broken > boring.
Use mistakes, insults, imperfections and vulnerability to win love or laughs.
- Flaws & Imperfections
From ugly product features to emotional meltdowns — own it. - Mistakes & Insults
Celebrate clangers. Turn criticism into confidence. - Excuses
Give people a “bad” reason to do the thing they already want to do.
🧠 Smart Reframing Tactics
Shift the lens. See the brief from a smarter angle.
Change how people understand a problem — and what it means to solve it.
- Flip Perspective
Use role swaps, scene shifts, and voice reversals to reframe what matters. - Role Reversal
Let power change hands. Show the issue from the other side. - Sacrifices
Prove you care by giving something up. Symbolic or real.
🧛 Enemies, Shame & Dismay
Create a villain. Expose the injustice. Let rage do the work.
People act when they feel angry, guilty or grossed out.
- Dismay Antagonists
Invent a character or trope that embodies the problem — then crush it. - Creative Omission
What you don’t show becomes the message. Use silence, censorship or absence. - Overcome Restrictions
Use legal, media, or cultural blockers as the spark, not the limit.
🎭 Cultural Hijack Tactics
Steal the formats. Subvert the style. Win the scroll.
Parody, mimicry and copycat ads that twist the familiar.
- Parody & Copycats
Riff off famous ads, films, trends or rivals — but make it yours. - Hidden Messages & Secrets
Use secrets, Easter eggs or coded content to reward attention. - Use of Names
Exploit celebrity names, fake brands or unexpected naming conventions to spark attention.
🧪 Product-Driven Provocation
Make the product the punchline — or the protest.
Push your product to extremes, or use it to smuggle in the message.
- Torture Tests
Put your product under pressure — physically, emotionally, or absurdly. - Reviews
Turn reviews into campaigns. Use real love, real hate, or wild reactions. - Trojan Horse (Seduction + Provocation)
Bait and switch. Lure with charm or outrage, then flip the message.